Adweek Webinar: 3 Strategies to Improve Your Brand’s CX

I attended the Adweek webinar, “3 Strategies to Improve Your Brands Customer Experience.”

 

Summary

Brands of all kinds are investing heavily in customer experience, but customers themselves are underwhelmed. In fact, only 10% agree that most brands meet their expectations for what they consider a “good experience.” Brands need to do better. A survey from Acquia of 6,000 global consumers and 600 marketers identifies insights around consumers’ expectations of a great CX, as well as the strategies leading marketers are implementing to meet them.
Attend the webinar to get an overview of the findings from the research and apply three key takeaways to drastically improve your brand’s CX strategies in 2020.