AMA Webinar: Marketing Trends to Watch for in 2019

I attended the American Marketing Association’s webinar, Marketing Trends to Watch for in 2019 by Minsoo Pak.

Meeting Description:

As a marketer, it’s hard to predict what will happen tomorrow. That’s why we’ve asked Minsoo Pak, certified futurist, and partner principal of EY to share with us what trends should be on your radar for 2019. From automated commerce to assisted development and other emerging technologies, we want to give you the competitive advantage on developing trends that affect the way we market in the future.

What You’ll Learn: 

 

• Emerging trends transforming the way people live, work and connect
• How we’re universally connected, always on and always being watched, plus the next evolution of virtual assistance
• How marketers can get ahead of the curve by implementing smart, next-level strategies that tap into these trends

 

Minsoo Pak, Partner/Principal, Innovation Realized – Americas Lead EY

Minsoo has been creating breakthrough, award-winning work across all media for more than 20 years. At EY, Minsoo continues to challenge convention by establishing Innovation as the new business currency. Previously, Minsoo held top creative posts at Sparks Grove, USWeb/CKS, Studiocom, Voltage Factory, Modem Media/DIGITAS and TribalDDB.  As Director of Multimedia at Ogilvy & Mather, he led their interactive practice when the web was in its infancy. Minsoo’s work has won numerous advertising/design accolades including the ADDY’s Best of Show, AIGA SEED Awards and CA Advertising Annual. His notable client experience includes companies such as The Coca-Cola Company, Intercontinental Hotels Group, Kodak, American Express, Delta Air Lines, and AT&T. In 2013, Minsoo won the Silver Stevie Award for Executive of the Year. The first time that honor was given to a creative professional.